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Press Release

American Red Cross Products by Etón Help Families Prepare for Hurricanes and Other Emergencies

Etón Corporation, a leading emergency preparedness company and creator of green-powered electronics, urges families to do more than cross their fingers. The American Red Cross by Etón products provide the essentials of light, information, and energy, helping families plan ahead for unexpected emergencies.

A recent American Red Cross survey reported that 82 percent of Americans are not prepared for an emergency, despite the fact that more than half of the population has experienced at least one significant emergency that left them without power for three days or more. While 89 percent of those surveyed believe it is important to be prepared, it is clear that far fewer are ready for an emergency. National Oceanic and Atmospheric Administration (NOAA) is forecasting higher storms and hurricanes than previous years.

The collection of American Red Cross emergency radios by Etón are self-powered and can be charged by four different sources including dynamo/hand crank, alkaline batteries, AC adapter or solar power. Each radio provides AM/FM radio and all seven National Oceanic and Atmospheric Administration (NOAA) weatherband channels to provide the latest emergency weather information and public  alerts. In addition, the emergency radios have an integrated LED flashlight and a USB port for charging cell phones via hand-crank.

The American Red Cross line by Etón also includes several compact preparedness devices – the Blackout Buddy, ClipRay and Aluminator Flashlight Series. The Blackout Buddy emergency LED flashlight plugs into and charges from a wall socket, doubling as a nightlight while charging. When the power fails, the light engages, making it easy to locate and use in any situation. The ClipRay LED flashlight features a hand-crank and USB cell phone charger, plus a carabiner clip for hands-free convenience. The line is rounded out by the Aluminator Flashlight Series, which are constructed from high-grade aluminum, splash-proof, and produce up to 120 lumens of light from the CREE LEDs.

“We value our long-standing partnership with the American Red Cross and are passionate about helping families prepare for disaster,” says John Smith, Vice President and Chief of Staff at Etón Corporation. “We are proud to be supporting the mission of the American Red Cross and, through our joint efforts, look to help American families become better prepared for unexpected emergencies.”

The American Red Cross products by Etón are available now at select retailers and Etón Corporation contributes a portion of every unit sold to support the general mission of the American Red Cross.

About Etón Corporation

Headquartered in Palo Alto, CA, Etón Corporation is an established leader in providing trusted emergency preparedness and outdoor products for more than 25 years. A brand that is constantly evolving, Etón has a history in providing products that harness the power of the sun and provide people with essentials like Light, Information and Energy in times of emergency. Etón is a proud supporter of the American Red Cross and American Park Network, making annual donations to each organization, in part through the sale of its emergency preparedness and outdoor products. For more information on Etón Corporation, please visit

About the American Red Cross

The American Red Cross is where people mobilize to help their neighbors—across the street, across the country and across the world—in emergencies. Each year, in communities large and small, victims of some 70,000 disasters turn to neighbors familiar and new—the nearly 1 million volunteers and 35,000 employees of the Red Cross Through almost 900 locally supported chapters, more than 15 million people gain the skills they need to prepare for and respond to emergencies in their homes, communities and world. Some 4 million people give blood—the gift of life—through the Red Cross, making it the largest supplier of blood and blood products in the United States. The Red Cross helps thousands of U.S. service members separated from their families by military duty stay connected. As part of the International Red Cross and Red Crescent Movement, a global network of 183 national societies, the Red Cross helps restore hope and dignity to the world's most vulnerable people. An average of 91 cents of every dollar the Red Cross spends is invested in humanitarian services and programs. The Red Cross is not a government agency; it relies on donations of time, money, and blood to do its work.

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Lindsey Groepper


317.806.1900 ext.114